May 21, 2021
Maryland Women's Business Center: 3 Mistakes Entrepreneurs Make When Pitching to Media
Friday, May 21, 2021
How do I pitch to media? Join us as Samantha McCoy shares a mix of communications strategies that improve Brand Placement with media favorability with pitches getting picked up.
Samantha has provided communications support to corporations, nonprofits and entrepreneurs. As a public relations professional, she understands the value of media placements, as they help companies increase trust with their audience and attract new clients, supporters, and investors. She has secured placements on a variety of television, radio, digital and print outlets and has also served as a senior producer at a local radio station in Baltimore, MD. Through these experiences, Samantha has developed specific insight on how media professionals decide what they will cover, and helps others to be prepared for their time in the spotlight.
Samantha has a B.A. in Corporate Communications and a M.S. in Nonprofit Management and is passionate about using her communications knowledge to help leaders learn and gr