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Thursday, February 17, 2022

Google E-A-T is so important that Google mentions it over 180 times in their Quality Raters Guidelines. But what is it and why does it matter so much to Google? Should it matter to you? You better believe it! Google E-A-T is the good stuff in SEO, it’s what builds authority, grows your reach, and builds influence and a rabid fanbase. After this webinar, you’ll be able to: - Develop a deep and tactical understanding of Google E-A-T - Create an E-A-T friendly content marketing strategy - Develop E-A-T supporting structured data Who should attend? This session is for marketing professionals and business owners who want to understand how to build authority, trust, and reach by focusing on E-A-T friendly digital marketing tactics. Presenter: Jon-Mikel Bailey